South African singer-songwriter Maline Aura is entering a defining chapter of her career. Fresh from her first South African Music Awards (SAMAs) nomination and surrounded by a growing list of collaborations, the Afro House vocalist says she is embracing recognition while carefully building a career designed for longevity.
Speaking to TheJournalistDJ.com during Frigid’s The Light album listening session, Aura reflected on her musical journey, her creative process, and why vocalists deserve a bigger spotlight in South Africa’s dance music scene.
A friendship built on music
For Aura, attending Frigid Armadillo’s listening session was more than just another industry event, it was about celebrating artists she considers family.
Describing the duo as “her homies,” she praised their chemistry both in and outside the studio, revealing that they already have an unreleased collaboration waiting in the wings.
“I always tell them not to split,” she laughed. “They’re so good together. I love them individually, but together… wow.”
While she remained tight-lipped about when their collaboration will be released, she confirmed that fans can expect the record in the future.
‘The Light’ brings soul back to Afro House
Asked about Frigid’s new album, Aura didn’t hesitate to call it one of her favourite Afro House projects.
She believes the current dance music landscape has become heavily focused on club-ready records, often at the expense of emotional storytelling.
“I miss soul in the Afro House space,” she said.
“We’re all chasing club songs, but this album has soul. I get emotional every time I listen to their music.”
She also praised producer Lebo’s contribution to the genre, saying artists like him deserve greater recognition for keeping Afro House emotionally rich.
A milestone at the South African Music Awards
Aura recently attended the SAMAs as a nominee for the very first time—a moment she considers more significant than whether she walked away with an award.
Although she jokingly insisted her biggest highlight was her standout red-carpet outfit, the recognition itself meant everything.
“I didn’t win, but I got nominated. I got recognised, and that’s big enough for me.”
For an artist steadily carving out her place in the industry, the nomination represented validation that years of dedication are beginning to pay off.
Writer’s block hasn’t slowed the music
Despite admitting she’s currently battling a touch of writer’s block, Aura says she’s never been busier.
She’s balancing Afro House and Amapiano while simultaneously developing multiple collaborative projects across both genres.
Among the artists she revealed she’s working with are Frigid Armadillo, Argento Dust, Karyendasoul, ThatoHatsi, MaWhoo, and others.
“So much music is brewing,” she said. “People just need to be patient.”
She also confirmed that work has officially begun on her debut full-length album.
Being one of South Africa’s most in-demand vocalists
Aura revealed that collaboration requests arrive almost daily, but she has become increasingly selective about which projects she accepts.
While her instinct is to say yes to talented producers, her management team has encouraged her to think strategically.
“I connect with the music first,” she explained.
“But you don’t want your voice to be everywhere.”
Instead of releasing every collaboration immediately, she has asked several producers to postpone releases until next year to avoid flooding the market.
“It’s about longevity,” she explained. “Sometimes you have to work smart.”
Why vocalists deserve equal billing
One of the interview’s most passionate moments came when Aura addressed an ongoing issue within South Africa’s dance music industry.
Although vocalists often provide the memorable hooks on hit records, she says booking opportunities still overwhelmingly favour DJs and producers.
“You’ll have a hit song, but they’ll book the producer more than the vocalist,” she said.
“People know the song… but don’t you also want to see the person singing it?”
She believes the industry is gradually changing, with more promoters recognising the value vocalists bring to live dance music experiences.
Shining a light on live vocal performances
Aura praised promoters and DJs who are creating space for vocalists to perform alongside DJs instead of remaining behind the scenes.
She specifically highlighted Francis Mercier for regularly featuring singers during his internationally acclaimed performances, describing the format as a blueprint for Afro House events.
She also applauded UR for booking her to perform at one of its events—something she says rarely happens for vocalists.
“For once, letting the vocalist have the shine,” she smiled.
The album era begins
While collaborations continue to dominate her release schedule, Aura says her attention is now turning toward something much bigger.
An album is officially in the works.
In true Maline Aura fashion, she joked that every producer she has helped create a hit with now owes her one in return.
“I know I gave you a hit,” she laughed. “Now you give me a hit.”
With a growing catalogue, industry recognition, and an expanding list of collaborators, Maline Aura appears to be entering the most exciting phase of her career yet.
And if her promises are anything to go by, fans won’t have to wait much longer before hearing what comes next.
