Tyler ICU, the rising star in the South African music scene, along with his record label Baby Blu Ent, recently launched the ‘eBasini Tour’ activation campaign, inviting influencers and media members for a unique listening experience.
The event celebrated Tyler’s latest single, “Ebasini,” featuring a dynamic lineup including Leemckrazy, Tman Xpress, Ceeka RSA, Visca, AL Xapo, and Sjavas DaDeejay.
The festivities kicked off at the Sony Music Africa office in Rosebank, where attendees boarded a vibrant party bus, transforming the streets of Johannesburg into a mobile celebration.
As the bus cruised through hotspots like Houghton, the Joburg CBD, and Braamfontein, the atmosphere was electric with music, laughter, and camaraderie.
Leemckrazy and Visca joined Tyler ICU on the bus, contributing to the lively ambiance while Tyler recorded an exclusive mix of his upcoming album. Attendees were treated to a sneak peek of the new music, showcasing Tyler’s signature sound and creativity.
The term “Ebasini,” meaning “in the bus,” perfectly encapsulated the spirit of the event, uniting fans and influencers in a shared love for music and community.
In addition to the tour, Tyler ICU is gearing up for the release of his highly anticipated album, titled Lucent, a heartfelt tribute to his grandmother.
As the eBasini Tour continued, it became clear that Tyler ICU is not just making waves in the industry; he’s creating a movement, fostering connection through the universal language of music. The party bus experience was a testament to his vision, leaving attendees buzzing with excitement for what’s to come.
