Shimza opens up about working hard to make sure that the Afro Tech movement is visible through the launch of U’R as well as Kunye. He also chats about being the brand ambassador for Ballantines whisky.
We caught up with Shimza after his set at the There’s No Wrong Way Tour event which took place at the African Beer Emporium venue on Saturday 20 November 2021 in Pretoria.
Shimza is taking his fierce authentic energy around Mzansi with Ballantine’s as part of the Stay True: There’s No Wrong Way global campaign which celebrates authenticity, and self-expression.
As the face of this campaign, Shimza has been on a continual journey of expressing the truth of this campaign and emphasizing that authenticity and unparalleled passion can overcome any rules to success; if it’s genuine and fuelled with drive then there’s really no wrong way to attaining success.